How AI Will Affect Your insurance

ChatGPT, the OpenAI’s latest language model, is probably the biggest thing to hit the world since the internet itself, and it has started to revolutionise numerous industries. Australia’s small and medium-sized enterprises (SMEs) are no exception. Here are five key ways in which this technology is currently being harnessed by SMEs:

1. Ideation and Reviews

ChatGPT is highly utilised by SMEs for generating new ideas and reviews. It has the capability to create engaging and comprehensive content from simple dot points, which can save significant time for busy employees.

2. Content Creation

Whether it’s drafting property copy for real estate agencies, creating debt collection letters for finance teams, or even writing positive reviews for airlines, ChatGPT has proved to be a valuable tool in generating high-quality content.

3. Social Media Management

ChatGPT can autonomously generate social media content, creating engaging captions and posts that resonate with audiences.

4. Streamlining Customer Support

With the ability to respond to customer queries accurately and instantaneously, ChatGPT significantly reduces the burden on customer service representatives. It has the potential to boost customer engagement and satisfaction while freeing up staff to focus on more strategic activities.

5. Productivity Boost

ChatGPT can assist with day-to-day tasks like drafting emails and brainstorming ideas, thus increasing overall productivity and efficiency within any organisation.

But it is also very important to remember that AI tools like ChatGPT, while incredibly versatile, should not replace human judgment and intuition. Regular review and supervision of AI outputs are crucial to ensure accuracy and to mitigate any potential bias.

It is critical that SMEs address the use of AI with their Insurance Brokers as to how it fits within their current insurance policies.

Given the increased automation and reliance on AI (like ChatGPT) in multiple business functions, companies must ensure that their existing insurance policies adequately cover potential risks related to AI usage.

These might include risks related to data security, data privacy, business interruption due to AI failures, and liability for mistakes made by the AI.

In conclusion, while ChatGPT can be a powerful tool for SMEs, it is essential to use it responsibly and understand its limitations. With the right approach, SMEs in Australia can leverage AI to drive growth and efficiency while ensuring they remain adequately protected against potential risks.


Talk to Roger Hosie from #RSMTasmania today.
Call Now! (03) 6244 7854, or email

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